URBAN95 STARTER KIT REPORT  


Designed during my time at Wolf&Player for the Bernard van Leer Foundation. The Foundation believe that all babies and toddlers, especially the most disadvantaged, deserve a good start in life.

The creative kit is a guide to aid city planners, architects and governments understand the value of investing and designing safe environments for their youngest inhabitants and the people who care for them.

Based on existing brand guidelines previously set by the team, the challenge was to dissect and interpret the changing requirements and data and present it in a more playful, workable and digestible form.

The outcome was a 96 page update including actionable ideas and guidance.

Bernard Van Leer Foundation
2018
Ideation
Editorial Design
Print